Days are getting longer, and the temperature is getting hotter. Summer is on the horizon, and that means it’s time to plan a marketing strategy for the season. Take your cues from the calendar, the outdoors, and popular activities to connect with your customers with emails and texts that remind them how you meet their seasonal needs.

Here are some pointers to make the most of the summer selling season by tying your marketing to key aspects of the season. Remarkety’s features make it easy to adapt your messaging to fit the changing seasons and the changing needs of your customers. Read More

Memorial Day is just a page away on the calendar. Get ready to deliver on the summer sales they’ll be looking for.

Smart marketers don’t wait until the end of May to post their Memorial Day sales, though. They know that shoppers start looking for that seasonal merchandise a good month in advance and prepare accordingly. Read More

With the deafening buzz around the holiday season, it can sometimes be hard to remember that there are three other seasons. While the Black Friday and Christmas rush can be big money-makers, the others deserve some recognition too. The NRF estimates that Americans will spend $21.6B on Easter-related purchases like gifts, candy, greeting cards, and decor. So with spring just about upon us, how can you reinvigorate your marketing strategy and refresh your offerings? Here are some ideas to get you started: Read More

Here are 5 ways to make the most out of your mother’s day marketing automation.    

A mother’s love is indeed priceless, but Mother’s Day spending can be measured in terms of sales gains. The market for this particular holiday tops 20 billion dollars, and a huge chunk of that goes to eCommerce.

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The lifetime value of customers (LTV) is due to repeat business that offers steady returns. Data reveals that acquiring new customers can cost five times more than retaining an existing customer. That’s why it’s important to retain your customers and find ways to bring back those who have become inactive. Read More