We’ve recently launched the ability for Shopify stores to segment their automated emails and newsletters by collections.This is an exciting update for all the shops asking us how to segment emails by Shopify collections. Here’s how it works. Read More
Perhaps you’ve been poking around your email campaign reports in Remarkety and wanted to know how your email campaign performance compares to other eCommerce shops. There are quite a few questions to ask, such as what is a good open rate? What is a good click rate? What is a good email conversion rate?
We have crunched the numbers for you so you can see the average open, click and conversion rates by different campaign types. Read More
Remarkety has been out on the streets visiting with shop owners at the New York City Holiday Markets. The NYC Holiday Markets have been a tradition for many years and offer a fun place (as long as it isn’t raining) to find unique and handcrafted gifts. We spoke with vendors from around the world at the Grand Central, Bryant Park and Union Square markets. Shops are selling everything from jewelry and pottery to candles and scarves. We found something for everyone on our shopping list, especially the kids. Read More
If you’re not already capturing email addresses of your visitors with a website popup, now you can with Remarkety.We’ve just launched our very own website popup to help you capture visitor email addresses. Let’s get to it. Read More
We’re thrilled to announce Remarkety now supports Bigcommerce stores! This means Bigcommerce stores can use the email marketing platform to design, send and track automated email campaigns. Read More
Need a crash course on eCommerce email marketing best practices? Good thing you’re here.
Remarkety was invited to speak at WeWork about the best practices for email marketing, types of behavioral eCommerce emails and tracking email ROI.
You can flip through the full deck here.
While people may not view email as more exciting than Pinterest or Facebook or Instagram, email is used a lot.
WSJ reported people at work check their email 74 times a day on average.
That’s not all. Read More
Remarkety is happy to announce an integration with MailChimp. This new integration means new subscribers to your MailChimp newsletter lists or unsubscribes are reflected in Remarkety and vice versa.
More articles you might like…
–3 marketing strategies to increase purchase frequency
–The difference between email marketing vs. email Remarketing
–4 automated email campaigns you should be running
If you consider yourself a “numbers” person, we’ve got something for you. Our latest email reporting tools make it easier than ever to see how your email campaigns are performing.
Imagine you’re a small or medium-sized eCommerce business owner or marketer. This probably isn’t too hard considering you are reading this blog post.
Anyways, let’s get back to imagining that you are trying to understand how your email marketing campaigns are performing. What are the important metrics you should be tracking? Moreover, how can you ensure the tracking is authentic? Read More
Email newsletters are sort of like the dinosaurs of the internet age or direct mail of the 21st century. They are sent on a wing and a prayer, or whatever that means, that people will actually open, click and heaven forbid, make a purchase.
We’re trying to change that at Remarkety. We recently launched a new type of email newsletter that can be targeted at customers based on their shopping behavior – like the products they’re browsing online and buying. This means they’re relevant and more likely to be opened, clicked and lead to a purchase. Read More
According to Businessweek.com, nearly 60% of stores have an eCommerce component to their business and this number will only rise in 2015. The eCommerce space is not only crowded with a bunch of online shops, but a seemingly endless number of services or tools that can grow sales, improve customer satisfaction, save time, etc.
We wanted to know what really worked in 2014, so we spoke to Remarkety customers Charles Fitzgerald of The Kewl Shop, Nicole Panzica and Josh Rehr ofEcommerce Partners, Sarath B Sribhasyam of Purna Organics , and John Pagan of Ales by Mail LTD. We discovered there were five main reasons these companies were so successful. Read More