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Email Marketing

Abandoned Cart Email: The Full Story-Part 1

By Email Marketing, How To Guides, Uncategorized

There are so many abandoned shopping carts. Not in the parking of your local supermarket, but online. As an eCommerce merchant seeing an abandoned cart is a certain trigger to panic. All that work to drive traffic to your store, and boom. Right at the last moment the sale is lost. Argh.

This is a two-part abandoned cart email series. In today’s post we are going to examine the World of Abandoned Cart Emails and how Remarkety can help you tackle the abandoned cart phenomenon.

Abandoned Cart Emails Header Image
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Warning – Expert Tips Included: Personalized Countdown Timer in Emails

By Email Marketing, How To Guides

Email marketing is a common marketing tool that all successful eCommerce merchants. We are all aware of the importance of personalization, dynamic coupons, segmentation and so on, but how does Remarkety take your email marketing that step further?

Remarkety has the ability to integrate with various external tools that will give you the extra little spice specifically for your business. Today I am going to discuss a fantastic tool that is aimed at adding urgency to your emails. The personalized countdown timer by sendtric.

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Killer 2017 Email Marketing Stats

By Email Marketing

Wow, 2017 is almost over! We have just a few more months and then it’s 2018! This year was super exciting, we had a bunch of new trends and technologies hit the market like chatbots, Linkedin native videos, VR, iPhone X, and so many more.

But don’t get overwhelmed just yet, there is one thing that is consistently helpful and essential for your business success. There is one species that can never go extinct and that is – email! Our killer 2017 email marketing stats prove that email is far from DEAD!

For all of you skeptics out there, email marketing is still the modus operandi, the way things are done. And it’s not because we all got used to it, and we just don’t want to learn the new stuff that’s out there. Email is still the best long-term strategy for your business. Let me show you why.

2017 Email Marketing Stats

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Cross Marketing Channels for eCommerce

By eCommerce Trends, Email Marketing, Uncategorized

Email marketing is still the most popular and potent channel you can use for your e-commerce business. It’s like a powerful river that flows all the profits into your abundant ocean. But what about the tributaries? There must be a bunch of different little streams that contribute to creating this powerful river of goodness.

A singular marketing stream will only grow your business if it meets other streams and flows into a river and then on to the ocean. Using cross marketing channels will empower your marketing efforts and bring your business to another level.

Want to include cross marketing channels to your eCommerce marketing strategy? Read on

Cross Marketing Channels for eCommerce

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A Guide To Conduct Competitive Analysis For Email Marketing – Guest Post

By Email Marketing

Analyzing competitor websites gives you a clear idea about the gaps that exist in your existing email marketing campaigns. It gives you the details required to optimize and enhance your email marketing performance in terms of various metrics, including; open rates and click-through-rates.

Wouldn’t it be a dream-come-true if you could get your hands on your competitors email marketing analytics? Well, it’s simply not possible. But, there are ways that we can help you conduct competitive analysis for your email marketing strategy

Competitive Analysis For Email Marketing

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Industry Targeted Email Marketing Strategies

By Email Marketing, How To Guides

Are you overwhelmed by all the different email marketing strategies out there? Are you frantically trying to subscribe to as many newsletters as you can to get ideas? The hours of time it will take to clean up your email box are just not worth it.

There has to be another strategy to get all the right tips and tricks you need to make sure you have your email all sorted out… that’s right! Read our blog!

This week, we look at how different industries use email and what strategies and general rules you can learn from them. Here we go!

email marketing strategies industries

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How to Create a Kickass Loyalty Program – Part 3

By Email Marketing, How To Guides

Thank you all for your feedback. I really appreciate it and am grateful to hear that you are all eagerly awaiting the final part of our ‘Create a Kickass Loyalty Program’ series.

As we have discussed in part 1 and part 2, loyalty programs are a vital part of eCommerce success. They not only encourage customers to return to your store, thus reducing your churn; they also form an important part of your growth strategy.

In the final part of our series, we are going to show you with emails you need to have as part of your loyalty program, and will show you some awesome examples of loyalty program emails that work.

Loyalty Program and ecommerce emails

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How to Create a Kickass Loyalty Program – Part 2

By Email Marketing, How To Guides, Uncategorized

Welcome to the next part of our guide to creating a kickass loyalty program. In the first part we discussed in detail the need for a loyalty program. These programs are designed to offer discounts or rewards to boost repeat business and build brand loyalty.

In today’s installment, we are going to discuss the viral components of a loyalty program. Time for you to get something back. Give more to your customers whilst building your customer base. Simple.

Loyalty Program

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3 Emails Every Fashion eCommerce Store Needs

By Email Marketing, Uncategorized

With all these new eCommerce marketing gimmicks coming out all the time it’s easy to get lost with what you should be doing, especially if you are a fashion business. I can tell you one thing; many companies are focusing on gimmicks and are forgetting the basics. Time for you to get your foundations sturdy before you start playing around with the new tools on the block.

Email marketing remains the most successful eCommerce marketing tool around. With it’s high ROI and easy to automate options, email marketing should be part of every fashion eCommerce store’s marketing strategy. Want to know more about email automation and find our the 3 emails every fashion eCommerce store needs? Read on

3 Emails Every Fashion eCommerce Store Needs

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3 Simple Steps to Build Brand Loyalty

By Email Marketing, How To Guides

Brand loyalty is a tricky thing. Most companies think that all you need is a good product or service and you are golden! The world is your oyster! Wrong!

Ok, maybe that was the mindset 50 years ago. Fast forward to the present and you will see that loyalty isn’t as easy to obtain as it once was. The problem? The internet has increased competition and the consumer is price savvier than ever. So, as an eCommerce business what can do you do to build and preserve your brand loyalty?

Follow us for the answers…

3 Easy Ways to Build Brand Loyalty
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