Email Marketing

In a digital era where every click matters and user attention is the currency of the web, email marketing remains a cornerstone of digital strategy. However, with inboxes increasingly crowded and user attention at a premium, your email’s subject line is often the make-or-break first impression. Enter Remarkety’s AI Subject Line Wizard: a feature that combines the latest in AI technology with marketing expertise to ensure your emails not only reach inboxes but also pique curiosity and drive action. Read More

Unveiling the Magic of AI and ML in Sales: A Symphony of Personalized Recommendations

“Using marketing automation without AI is like dancing without music,” Niraj Ranjan Rout, the Founder of Hiver, aptly observed. This vivid analogy paints a clear picture of the current landscape in marketing. In a world inundated with choices, customers seek experiences that resonate with their unique tastes and preferences. Here, Artificial Intelligence (AI) and Machine Learning (ML) play a crucial role, much like a skilled composer orchestrating a symphony. It’s about creating an experience that’s not just tailored but almost intuitively aligned with what the customer desires. Read More

Want to know the secret of getting your automated emails and text messages opened? It’s setting them up as fulfillment messages.  

All those emails or texts that confirm an order, thank the customer for the order, let them know the order has shipped, let them know the order has arrived, etc. garner better than average open rates. Smart eCommerce businesses capitalize on that to promote additional purchases with personalized recommendations and coupons to strengthen retention, boost revenue, and increase customer LTV (lifetime value). Read More

Done right, marketing emails will win customer attention and conversions, so make sure you’re not making these common mistakes.

All eCommerce sellers know that email marketing is a powerful and cost-effective way to engage customers and generate more sales. That great potential can be lost, though, if the emails are not set up correctly. Here’s our guide to avoiding mistakes and getting the most value out of your marketing emails. Read More

Preparation now means a better holiday season later. The lazy days of summer are exactly when you have to start planning ahead for fall and winter. Read More

Christmas in July is now the norm to plan for a holiday shopping season that kicks off in October. Think that holiday shopping is something to only consider in the fall? Think again.

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Back-to-school spending for eCommerce is expected to be 53% higher in 2021 than it was in 2019. Retailers who prepare for that opportunity now will reap the reward of sales and revenue.

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