Chatbots are hitting the eCommerce Marketing Industry by storm. These little piece of technology is being utilized to enhance the shopping experience. They are able to engage individual consumers into a powerful, personalized conversation. Want to know more about this crazy new trend?
Even though your email list is big, it is not efficient. You are emailing everyone on the list without caring for their age, geography, interests, or purchase history. If you use a segment of your list and target specific audiences then you will be able to cater your content to that audience and vastly increase your sales.
