In the digital age, email marketing remains a fundamental component of an effective digital marketing strategy. This form of communication offers a direct and personalized pathway to engage with both potential and existing customers. Despite the rise of new social media platforms and technologies, email marketing retains its relevance due to its unique benefits. This article explores the seven main advantages of email marketing and how businesses can leverage these benefits to achieve their marketing objectives in 2024. Read More
In the fast-paced world of e-commerce, timing is everything. For email marketers, the quest to capture attention in crowded inboxes can hinge on the hour your message arrives. That’s why Remarkety’s latest feature, “Schedule by recipient timezone,” is a game-changer for businesses aiming to enhance their engagement across diverse geographic locations. Read More
In the competitive arena of e-commerce, having a dynamic marketing strategy isn’t just an advantage; it’s a necessity for staying profitable and ahead of the curve. While many businesses excel in harnessing the power of email marketing, there’s a secret ingredient that could significantly amplify your marketing efforts: SMS marketing. Read More
Are you looking to streamline your email list growth and improve your SMS marketing strategy? Remarkety has exciting news for our existing and new marketers in the e-commerce space. We’re thrilled to introduce our latest feature: an advanced Subscription Pop-up Form Builder, now included FREE in all plan levels. This tool is designed to supercharge your multi-channel marketing efforts and help you seamlessly grow your audience. Read More
In the ever-evolving landscape of e-commerce, personalization has emerged as a cornerstone of successful marketing strategies. Remarkety’s AI Smart Segments are revolutionizing the way e-commerce marketers approach email and SMS marketing, offering an unprecedented opportunity to engage with customers on a more personal and impactful level. This blog post delves into how to effectively utilize these AI segments, providing examples and ideas that can be seamlessly integrated into your marketing mix. Read More
In a significant move towards enhancing online security and user experience, Google and Yahoo have introduced a new set of rules for email senders, especially those dispatching over 5,000 emails daily to their users. As an email marketing leader, We’re here to guide you through these changes and what they mean for your marketing strategies. The deadline for compliance was February 1, 2024. Let’s ensure your emails not only reach your customers’ inboxes but also resonate with them, keeping spam complaints at a minimum. Read More
In an era where consumers’ online journeys resemble a labyrinth, is your marketing strategy keeping pace? Enter omnichannel marketing, a game-changer boasting a 250% increase in purchase rates and a 90% boost in customer retention. This concise guide reveals how blending eCommerce, email, SMS, and social media into a unified strategy can revolutionize customer engagement. Ready to transform browsers into loyal customers? Dive in to discover how. Read More
In a digital era where every click matters and user attention is the currency of the web, email marketing remains a cornerstone of digital strategy. However, with inboxes increasingly crowded and user attention at a premium, your email’s subject line is often the make-or-break first impression. Enter Remarkety’s AI Subject Line Wizard: a feature that combines the latest in AI technology with marketing expertise to ensure your emails not only reach inboxes but also pique curiosity and drive action. Read More
Unveiling the Magic of AI and ML in Sales: A Symphony of Personalized Recommendations
“Using marketing automation without AI is like dancing without music,” Niraj Ranjan Rout, the Founder of Hiver, aptly observed. This vivid analogy paints a clear picture of the current landscape in marketing. In a world inundated with choices, customers seek experiences that resonate with their unique tastes and preferences. Here, Artificial Intelligence (AI) and Machine Learning (ML) play a crucial role, much like a skilled composer orchestrating a symphony. It’s about creating an experience that’s not just tailored but almost intuitively aligned with what the customer desires. Read More
All marketing can increase returns, but omnichannel marketing revs it up to 250% higher purchase rates and 90% higher retention rates.
To achieve that, It’s not enough to build a great eCommerce site, set up marketing campaigns that utilize both email and SMS, and target customers with social media ads. You need to have all those components integrated through an omnichannel strategy. Read More